As more companies diversify into the grocery business, existing stores can remain competitive by investing in self-service coin counters. These machines offer a much-needed convenience for customers, drawing in more foot traffic and potentially leading to greater sales.
According to The Wall Street Journal, the latest threat to established supermarkets is Amazon. Although a company spokeswoman declined to comment, insiders revealed the online retail giant plans to build brick-and-mortar stores that sell perishable items like milk, produce and meat. In addition, Amazon plans to set up curbside locations where consumers can drive up and have their online grocery purchases delivered to their cars. The company is allegedly building software that reads license plates to assist grocery employees in keeping customer wait times to a minimum.
As Wired pointed out, this venture is the latest in Amazon's forays into the world of physical retail. The company currently operates a bookstore in Seattle, and it already has the infrastructure to support more outlets.
Known as Project Como, this grocery initiative attempts to add even more convenience for a particular set of customers. Currently, the company plans to offer the service as an exclusive perk for its Fresh subscribers. For $15 a month, Amazon Prime subscribers can sign up for Fresh and have groceries delivered at a set time the day the order is placed.
This is undeniably convenient for customers, and Project Como would only add to the ease. However, neither the new project nor Fresh can serve all customers needs. For instance, neither eliminate the vast amount of change customers encounter, nor does it provide them a way to convert this change into larger bills. Self-service coin counters allow shoppers to do just that - a benefit curbside delivery can't provide.
October 24, 2016